Innovation Awards

February 21, 2014

Cherkizovo Group products under the Petelinka trademark won gold and silver medals at Prodexpo 2014, the major international food industry exhibition.

The Group’s products took part in the Innovative Product and Chain Selection competitions during the exhibition. Ready-to-cook country-style chicken fillets in oven bags won a gold medal and diploma in the Convenience Innovation and Packaging Innovation categories.

Petelinsky cutlets with spinach and cheese won a silver medal and diploma in the Technology Innovation category.

Ready-to-cook country-style chicken fillets in oven bags and Petelinsky rolls with mushrooms won Chain Selection diplomas.

PRODEXPO 2014 was held at the Central Exhibition Complex Expocentre from February 10 to 14, where all visitors were introduced to a wide selection of Cherkizovo Group’s most popular brands, like Kurinoe Tsarstvo, Petelinka, Domashnyaa Kurochka, Vasilevskiy Broiler, and Mosselprom.

The Petelinka trademark is the leading brand in the chilled poultry meat segment on the Moscow market. Petelinka is a price leader in the super plus segment and is sold by almost all federal and local retailers. Over the last ten years, Petelinka has established a reputation for guaranteed quality and great taste.