Moscow, Russia – February 18, 2020 – Cherkizovo Group, Russia’s largest meat manufacturer, took part in the 27th Prodexpo International Exhibition. Cherkizovo’s stand showcased a wide range of products with many receiving industry awards, including the Retailers’ Choice award for Cherkizovo-branded smoked sausages.
Cherkizovo Group has once again confirmed its reputation as an innovative company that cares about consumer health and convenience. The Group won three gold medals in the Innovation Product contest during this year’s Prodexpo International Exhibition. The Company took the top prize in the nomination for Innovations in Product Composition and Innovations in Convenient Consumption for its Petelinka ćevapi made of premium-quality chicken and turkey fillet as well as for its Pava-Pava turkey halves with seasoning. Gold was also awarded to Cherkizovo loin steak seasoned with garlic and spices.
“Cherkizovo Group manufactures a wide range of safe and high-quality meat products. We are very proud that our flagship brands have been duly recognised at the contest. Cherkizovo is committed to offering our customers innovations in terms of both packaging and product ingredients,” commented Anastasia Mikhailova, Head of Government and Public Relations at Cherkizovo.
At Prodexpo 2020, the Company also took part in the Retailers’ Choice contest where winners were named by procurement mangers of federal and regional food retailers. Cherkizovo’s premium cured sausage Fuet Extra, smoked Salami Astoria, and hot dogs Slivochnye GOST were awarded winner’s certificates.
For the first time in its history, Prodexpo featured an In Tandem with Science award, established by Gorbatov Food Systems Research Centre. Cherkizovo Group received a prize in the Reliable Partner category. The award aims to recognise companies that actively use scientific research and development in their daily operations.
The 27th Prodexpo International Exhibition was held at Moscow’s Expocenter from the 10th to 14th of February. The exhibition is a major food and beverage industry event that has been shaping the domestic food sector for years. Cherkizovo Group had a dedicated stand, which showcased a wide variety of the Company’s products.