Moscow, Russia – 19 February 2019 – Cherkizovo Group’s stand in the Meat Industry Pavilion has attracted wide interest from visitors at the Prodexpo International Exhibition for Food, Beverages, and Food Raw Materials.
Prodexpo, the largest food and beverage trade fair in Russia and Eastern Europe, is the major industry event that has been shaping the domestic food sector for the past 25 years.
Since its inception, Prodexpo has been instrumental in supporting the Russian food industry. By promoting high-quality food products, the trade fair helps implement the National Priority Projects aimed at improving life quality for consumers in Russia.
Cherkizovo Group’s stand at Prodexpo attracted significant attention both from participants and visitors. The Company presented an impressive product selection, including high-quality sausages, ready-to-cook chicken products and deli meats from flagship brands such as Cherkizovo, Petelinka, Pava-Pava, Imperiya Vkusa, Kurinoe Tsarstvo, and Dajajti.
The exhibition also hosted Taste Experience – 2018, a contest held by the Russian Chamber of Commerce and Industry in cooperation with the Federal Agency for Tourism and the Russian State University of Tourism and Services Studies. Cherkizovo's Chalagach bone-in pork chop was among the winners taking the gold medal for improved consumer product in the Convenient Food Innovation category.
Real meat connoisseurs will appreciate Chalagach, a bone-in pork chop made of chilled meat from our own farms. The pork chop comes from the rib portion of the loin highly valued for its prime taste and tenderness. A 100% natural product, Chalagach does not require additional preparation. It is ideal for roasting, frying or quick grilling. The product is individually skin packed to allow for up to 14 days of shelf life and to ensure best quality and freshness.