Moscow, Russia – 1 April 2018 – Cherkizovo Group has for the first time taken part in the Earth Hour international environmental campaign sponsored by the World Wide Fund for Nature (WWF). Participants of the campaign switch off the lights for one hour to signal their commitment to saving the planet. This year, the Earth Hour was held from 8:30 pm to 9:30 pm on 30 March.
By joining the WWF movement, Cherkizovo has reaffirmed its status as a socially responsible company that is concerned about its environmental footprint and nature conservation efforts. Supporting the Earth Hour is the first step towards building a truly transformative partnership between the WWF and Cherkizovo Group. The next step will involve the development of measures to reduce the Group's environmental impact.
“This is the first time we joined this major environmental campaign by the WWF”, said Anastasia Mikhailova, Head of Communications at Cherkizovo Group. “We as a company are honoured and excited to participate in the world’s largest environmental movement. We understand that any manufacturing activity leaves a footprint, so our company is determined to minimize it and contribute to nature conservation efforts. By supporting the Earth Hour, we emphasize our commitment to preserving the planet's health and to the responsible use of natural resources. We intend to make every effort to promote resource conservation and energy efficiency among our employees.”
At Cherkizovo Group, we embrace the World Wildlife Fund mission to conserve nature and reduce the most pressing threats to the diversity of life on Earth. The company makes a point to comply with the environmental regulations and biological and veterinary safety requirements in poultry and pork production. Our facilities have all been certified to GOST R ISO 9001 – 2008.
“While governments do indeed bear responsibility for the environment, so do individual citizens and businesses, though they often shift it entirely onto the authorities. This leads to continued and unaddressed environmental degradation”, says Evgeny Shvarts, conservation policy director at WWF Russia. “Without the environmental awareness on the part of the people and support from the business community, any efforts to preserve nature are destined to fail.”
Cherkizovo is committed to resource conservation not merely in words, but in deeds. To minimize our environmental footprint, we have pledged to achieve,to the highest extent possible, zero waste production, with some of the waste used elsewhere (for example, waste from poultry production is used to make granular fertilizer). In pork production, we use a unique monolithic seamless flooring technique to prevent soil contamination with manure. All production facilities monitor wastewater discharge, air pollution and energy consumption. At our Moscow offices, we have implemented waste sorting, as well as collection and disposal of used batteries and accumulators.